INTRODUCTION
Huda Kattan (@hudabeauty) is an American makeup artist, beauty blogger, and billionaire entrepreneur who fundamentally reshaped the global cosmetics industry. As the founder of Huda Beauty, she transitioned from a digital content pioneer into one of the world’s most influential self-made business moguls. Headquartered in Dubai, she continues to control her multi-billion-dollar beauty empire while acting as a prominent global philanthropist and startup investor.
Birth name: Huda Heidi Kattan
Career
Makeup Artist, Beauty Mogul, Digital Creator, Venture Investor
Birthday
October 2, 1983
Age: 42
Zodiac Sign:
Libra
Birthplace: Oklahoma City, Oklahoma, U.S.
Nationality: American
HOW BIG IS Huda Kattan ON THE NET?
Huda operates an absolute titan of a digital footprint, amassing over 54 million followers on her main Instagram page alone and over 4 million subscribers on YouTube. Her cosmetics empire, Huda Beauty, scales globally with annual sales exceeding $250 million. Backed by total ownership of her primary brand after buying back private equity stakes, alongside her venture firm HB Investments, her personal net worth is estimated at $560 million.
HOW DID Huda Kattan become famous?
Huda first blew up in 2010 after launching her beauty blog, Huda Beauty, providing honest product reviews and technical makeup tutorials. Her fame skyrocketed into global commercial success in 2013 when she launched a line of false eyelashes that became an instant sensation after being worn by Kim Kardashian. The massive demand allowed her to scale into a full cosmetics line, introducing top-selling foundations, lip contours, and eyeshadow palettes that revolutionized retail beauty.
BEFORE THE FAME
Born in Oklahoma to Iraqi immigrant parents, Huda moved to Tennessee and later Massachusetts, where she studied finance at the University of Massachusetts Dartmouth. Following a brief corporate career in finance, she realized her true calling lay in cosmetics, leading her to move to Los Angeles to study professional makeup artistry. She built up her early portfolio working with high-profile celebrity clients and corporate brands long before social media emerged as a viable entrepreneurial platform.
CLOSE WITH (ASSOCIATED);
Huda maintains a tight-knit executive and creative circle alongside her sisters and business partners, Mona Kattan (co-founder of the Kayali fragrance line) and Alya Kattan. She has operated her global enterprise alongside her husband and company COO, Christopher Goncalo. Throughout her status as an industry pioneer, she has collaborated with top-tier beauty icons and digital creators globally, while frequently utilizing her platform to support diverse philanthropic organizations and independent startup founders.
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